July's Wave: Whale Shark · Holbox

July's Wave: Whale Shark · Holbox

The Gentle Giant of the Tropics

The whale shark (Rhinocodon typus) is a creature of superlatives. Despite its intimidating name, it is not a shark in the traditional sense, nor is it a whale—it is the largest fish in the ocean. These gentle giants can grow up to 12 meters or more, gliding gracefully through warm waters. Unlike their predatory relatives, whale sharks are filter feeders. They swim with their colossal mouths wide open, straining microscopic plankton, krill, and small fish from the water. They are the peaceful nomads of the sea, traveling thousands of miles in search of food.

One of the most magical places on Earth to witness these creatures is Holbox Island, Mexico. Every year between May and September, the nutrient-rich waters where the Gulf of Mexico meets the Caribbean Sea create a massive plankton bloom. This seasonal banquet attracts the largest congregation of whale sharks in the world.

In the turquoise waters of Holbox, these giants do not travel alone. They share this vibrant marine sanctuary with an incredible array of wildlife: majestic American Flamingos wading in the shallows, graceful Manta Rays gliding just beneath the surface, several species of Sea Turtles nesting on the beaches, and playful Bottlenose Dolphins. It is also a haven for coastal birds, notably the Brown Pelican, which can be seen diving spectacularly into the waves to scoop up fish in its iconic pouch. It is a delicate, interconnected paradise.

Paradise Under Threat

Despite their size, whale sharks are incredibly vulnerable, and they are currently listed as Endangered. The very paradise they seek in Holbox is facing severe environmental pressures:

  • Unregulated Tourism and Boat Strikes: The booming popularity of whale shark swimming tours has led to overcrowding. Propellers from speeding boats frequently strike the sharks, leaving them with severe injuries, permanent scars, or fatal wounds.

  • Marine Pollution and Plastic Ingestion: As filter feeders, whale sharks scoop up everything in their path. The massive influx of plastic waste in our oceans means these giants are constantly ingesting microplastics, which block their digestive systems and leach toxic chemicals into their bodies.

  • Habitat Degradation: Holbox is experiencing rapid, sometimes uncontrolled tourism development. The lack of proper sewage treatment and waste management on the island directly impacts the water quality, threatening the delicate plankton cycle that the sharks depend on.

Guardians of the Wave: Local Conservation

Fortunately, the local community and passionate scientists are fighting back to protect these majestic creatures. One of them, is Saving Our Sharks Foundation and is the one I choose them to donate the 10% of all sales from the Art Prints and the Mail Club subscriptions to them.  I chose this specific organization because of their hands-on, deeply impactful work in the Mexican Caribbean and Holbox waters. They work tirelessly on the ground—and in the sea—doing photo-identification to monitor the health of every visiting whale shark and attaching satellite trackers to protect their vital migration routes. Crucially, they also work side-by-side with local fishermen, helping them transition into sustainable ecotourism guides. By supporting them, we are directly helping fund the fuel for their research boats, their scientific equipment, and the enforcement of stricter navigation laws to prevent boat strikes. Together, we can ensure that Holbox remains a safe, wild sanctuary for these gentle giants.

How to help from home

How to Help from Home

You don't have to be in Mexico to make a difference for the giants of Holbox. Conservation starts exactly where you are standing:

  1. Reduce Your Plastic Footprint: Since ocean currents carry plastic worldwide, reducing your daily use of single-use plastics directly lowers the chances of a whale shark ingesting debris.

  2. Be a Responsible Eco-Tourist: If you ever visit Holbox, choose tour operators that are officially certified and strictly follow safety distances. Never touch the sharks, and use only biodegradable, chemical-free sunscreen to protect the water quality.

  3. Support Conscious Brands: By supporting initiatives that dedicate resources to ocean conservation—like our Mail Club community—you are directly funding the protection of these habitats.

Thank you for protecting our wild spaces with us. Together, we can create a lasting ripple of change, one beautiful wave at a time.

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How to support this wave

There are a couple of simple ways to take part in this month’s wave.

You can get one of the available pieces (prints, stickers or wallpapers) and directly support the cause behind it.

Or you can join the monthly mail where each month’s rewards are first shared.

In both cases, 10% goes to this month’s cause.

Beyond joining this wave, there are small things you can do at home to help fight climate change and in turn support polar bears and many other species:

✦ sustainable eating
Reduce meat and dairy, choose local and seasonal food, and avoid food waste.

✦ mindful mobility
Use public transport or cycle when possible, fly less, and choose shared or electric cars.

✦ efficiency at home
Switch to green energy, adjust heating and cooling, and use energy-efficient options.

✦ responsible consumption
Reduce, reuse and recycle, avoid single-use plastics, and choose durable or second-hand items.

✦ influence and advocacy
Talk about it, support environmental policies, and hold companies accountable.